Title: "Putting Your Business into Focus" with Scott Clanin and Anne Matalonis
Description:
Whether you are a new business, small business, nonprofit or well-established enterprise, taking time to Explore Your Business through employee and/or customer Focus Groups is a proven strategy in discovering new opportunities for growth and success. During this presentation, we will outline the purpose, methodology and deliverables associated with conducting focus groups. We will also discuss the development of focus group questions and how to match participants to the information you wish to gain. It is time to start "Putting Your Business Into Focus."
About the Speakers:
Scott Clanin is the Owner and President of Clanin Marketing, founding the full-service creative agency in 2015, following a career in which he garnered extensive marketing experience and accolades. Throughout his work in this field, he has continually sought to help area businesses and brands find limitless success through marketing audits, brand builds, website creation, public relations, digital marketing, data analysis, and outreach. Scott consistently commits his full attention, level of experience and professionalism to every client Clanin Marketing serves. In addition to his active marketing work, Scott is highly dedicated to area non-profit organizations and currently serves on the board for Promise Healthcare in Champaign, Illinois. Scott holds a Bachelor of Science degree in Public Relations from Illinois State University.
Anne Matalonis is Clanin Marketing's Director of Business Development & Collaboration, bringing her unique skill set and expertise in marketing and sales to projects relating to brand rejuvenation and living the brand through effective messaging and cultural development. With over thirty years of executive leadership in strategic marketing, branding, and sales planning, Anne provides clients with unparalleled, collaborative service, generating vital strategies at every level of advancement. Anne's professional experience only enhances her innate ability to envision and bring to fruition each of her client's branding and rebranding goals and vision of success. Anne holds a Bachelor of Science degree from Eastern Illinois University in Communications, with an emphasis on Public Relations and has extensive experience in corporate marketing, sales, branding, and communication.
Registration Information:
This event will be hosted in person at Lodgic Everyday Community 1807 S. Neil St.
and
on ZOOM for those who would prefer to attend virtually
**Where to Find Your Zoom Link:
Each registrant will receive 2 reminder emails prior to the luncheon. You'll find the Zoom meeting information in those emails, as well as in your confirmation email which you will get immediately upon registration.
Registration for in person is $18.00 and includes lunch.
Registration to attend in person will be available until noon on Monday,
April 18. After April 18 at noon, registration switches to "late registration" at a price of $25.00. Registration via Zoom is free and will close on Wednesday, April 20th at 12:00 noon.
Luncheon Start Time:
11:30 a.m.: Registration and Networking
11:45 a.m.: Lunch is served
12:00 p.m.: Meeting/Program begins in person and Zoom Call Starts
Non-Members: If you are not a member of ECCC and wish to attend as a guest, please contact Janice McAteer, Outreach Chair, to register.
