Thursday, September 17, 2026 | 12:00 PM - 1:00 PM
Location: Lodgic Coworking, 1807 S. Neil Street, Champaign
Sponsored By: U of I Community Credit Union
Main Character Energy: Storytelling for Business & Personal Brands
In a world where everyone is posting, and no one is standing out, the brands that win, last the longest, and have a real legacy aren’t the loudest — they’re the clearest. In this talk, Jayci Trujillo will be sharing a simple storytelling framework you can use to market your organization and your personal brand without sounding stiff, salesy, or like an AI robot. You’ll leave with practical prompts and real examples you can apply immediately — whether you’re representing a business, a team, or your own professional reputation.
Jayci Trujillo is the Founder of Happy Girl Marketing Co, a full-service social media management and marketing company helping service-based businesses show up consistently with strategy, process, and (actual) personality.
With a background in business and marketing, plus an MBA she earned while working full-time, she’s the visionary behind HGM — bringing together strategy that makes sense on paper and actually works in real life.
Somewhere between becoming the marketing director of her sorority, graduating during COVID, working a full-time remote job, and earning that MBA, she found herself drawn to the creative, behind-the-scenes world of social media.
Now, she leads a team helping business owners show up online in a way that feels consistent, strategic, and actually them. Because at the end of the day, this business was built for one reason: to prove that you can grow something successful without losing your personality in the process.
MBA-backed and relationship-driven, Jayci is known for turning big-picture messaging into content that feels like the client — and converts. Based in Illinois, Jayci supports clients nationwide.
Luncheon Agenda:
11:30 am: Doors open and check-in
11:45 am: Lunch is served (catering by Blue Dragonfly)
Noon: Program starts
Luncheon Menu: TBA
***Please note dietary restrictions on your registration and we will try to accommodate by informing our chef.***
Registration Information:
The location is at the Lodgic Coworking, 1807 S Neil St, Champaign, IL 61820
Registration includes lunch and is $25.00 for in-person members and $30.00 for in-person non-members.
The registration deadline for the luncheon is Monday, September 14, 2026, at Midnight.
No refunds or credits will be given. Registration can be transferred to another person. We often have a waiting list; please email us if you are unable to make it, and we will fill your seat: ExecutiveClubofChampaignCounty@gmail.com.
Non-Members: We love having non-members join our lunch! You are welcome to register on your own, with a current member, or email our Outreach Chair, Caitlyn Floyd to be a guest of the board!
